Newest, flagship or somewhere in between: Black Friday iPhone picks for every budget

We picked iPhone models for every Black Friday budget and checked which ones Swappie customers in Ireland chose most over the past three months.

Black Friday is when a lot of people finally replace a phone that’s slowing down, losing battery or living with a cracked screen. If that’s you, the hardest part is often choosing the model. In every price range, it usually comes down to three options: the newest model you can afford, a flagship from a few years back, or something in between. We picked one of each for every budget and checked which models Swappie customers in Ireland chose most.

Pick your model before the Black Friday rush

Black Friday week moves fast, and it’s easy to second-guess a choice when everyone around you is shopping. Deciding on the model first makes it simpler: you already know your price range and what it gets you, so on the day all that’s left is storage and colour.

Older models are still going strong

One pattern stands out: older generations like the iPhone 12 and 13 are still some of the most chosen phones in Ireland. In the €200–299 range, the most chosen model is the iPhone 13. For many people, a model from a few generations back covers everything they need and leaves room in the budget.

Our picks for every budget

Prices are average starting prices on Swappie from August to early November 2026, for each model’s cheapest storage and condition. Prices change often, especially around Black Friday, so check the current price on the product page before you buy.

Under €200

Two ways into iPhone at the lowest prices: a newer model with a classic design, or an older one with a better screen.

iPhone SE 2022 Newest pick

iPhone SE 2022

Average starting price €153

The newer of the two, with 5G, Touch ID and a compact 4.7-inch screen.

Shop iPhone SE 2022
iPhone 12 mini Sweet spot

iPhone 12 mini

Average starting price €177

Older, but with a 5.4-inch OLED display, Face ID and a dual camera in a phone that fits in one hand.

Shop iPhone 12 mini

Most chosen in this range by our customers in Ireland: iPhone 12 mini.

€200–299

Three ways to spend this budget: the newest base model, a Pro, or an older Pro Max flagship.

iPhone 13 Newest pick

iPhone 13

Average starting price €275

The newest of the three, with a 6.1-inch OLED display, a dual camera and the A15 Bionic chip.

Shop iPhone 13
iPhone 12 Pro Sweet spot

iPhone 12 Pro

Average starting price €262

A year older, but a Pro: stainless steel design, LiDAR and a triple camera with telephoto lens.

Shop iPhone 12 Pro
iPhone 11 Pro Max Flagship pick

iPhone 11 Pro Max

Average starting price €243

The oldest pick, with a large 6.5-inch OLED display, a triple camera and a big battery. Note that it doesn’t support 5G.

Shop iPhone 11 Pro Max

Most chosen in this range by our customers in Ireland: iPhone 13.

€300–499

Three ways to spend this budget: the newest base model, a Pro, or an older Pro Max flagship.

iPhone 15 Newest pick

iPhone 15

Average starting price €443

The newest of the three, with USB-C, the Dynamic Island and a 48 MP main camera.

Shop iPhone 15
iPhone 14 Pro Sweet spot

iPhone 14 Pro

Average starting price €442

A year older, but a Pro: a 120 Hz ProMotion display with Always-On, the Dynamic Island and a triple camera with telephoto lens.

Shop iPhone 14 Pro
iPhone 13 Pro Max Flagship pick

iPhone 13 Pro Max

Average starting price €397

The oldest pick, with a large 6.7-inch 120 Hz ProMotion display, a triple camera and a big battery.

Shop iPhone 13 Pro Max

Most chosen in this range by our customers in Ireland: iPhone 15.

€500–799

Three ways to spend this budget: the newest base model, a Pro, or an older Pro Max flagship.

iPhone 16 Newest pick

iPhone 16

Average starting price €624

The newest base model in this range, with the A18 chip, Camera Control and a 48 MP main camera.

Shop iPhone 16
iPhone 16 Pro Sweet spot

iPhone 16 Pro

Average starting price €678

Same year, but a Pro: titanium design, a 120 Hz ProMotion display and a 5x telephoto camera.

Shop iPhone 16 Pro
iPhone 15 Pro Max Flagship pick

iPhone 15 Pro Max

Average starting price €654

The oldest pick, with a 6.7-inch display, titanium design, the Action button and a 5x telephoto camera.

Shop iPhone 15 Pro Max

Most chosen in this range by our customers in Ireland: iPhone 15 Pro.

€800+

All three picks come from the iPhone 17 family. The choice comes down to cameras, screen size and battery.

iPhone 17 Base pick

iPhone 17

Average starting price €839

The base model, with a 6.3-inch 120 Hz ProMotion display, a dual 48 MP camera and 256 GB of storage as standard.

Shop iPhone 17
iPhone 17 Pro Sweet spot

iPhone 17 Pro

Average starting price €1,051

Adds a triple 48 MP camera with telephoto lens and the A19 Pro chip.

Shop iPhone 17 Pro
iPhone 17 Pro Max Flagship pick

iPhone 17 Pro Max

Average starting price €1,053

The largest of the three, with a 6.9-inch display and the biggest battery.

Shop iPhone 17 Pro Max

Most chosen in this range by our customers in Ireland: iPhone 17 Pro Max.

Whichever you choose, we’ve got you

Every Swappie Refurbished iPhone is refurbished by experts and tested by professional technicians. Not sure which model fits you? Compare them side by side on our site.

Find your iPhone

Covered by Swappie Warranty

Every Swappie Refurbished iPhone comes with a 12-month Swappie Warranty.

About the data

This guide is based on Swappie’s own sales data and listed prices for Ireland from August to early November 2026. “Most chosen” means the model with the most units sold in its price range, leaving out fully refunded orders. Prices are average starting prices over the same period, for each model’s cheapest storage and condition. They are not current prices and can change at any time, so always check the product page. iPhone XR is not included.